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26Feb

Clash of Clans Builder

Technology

Hosted on my Debian server the site uses PHP, NGINX with a MySQL database and jQuery / bootstrap for the front-end. This site was created using my custom framework. I utilized Fusion Charts with this project and I was quite taken with it yet tried not to abuse the feature because I wanted to retain a sleek UX.

The site consists of various custom created jQuery widgets that allow users to manipulate game data. All functionality on the site was programmed, designed, maintained and SEO'd by me. I had two employees working on the site for a few years doing marketing and data management. The Tactics game was created by an external developer in Unity.

Goals

The site started out primarily as a hobby as I created a proof of concept. When it went live, much like the game itself, the site blew up. I had to hire some employees to grow the business and meet the expectations of our ever-growing community.

Success

The site was a fantastic success. It got me in touch with several video game companies to coordinate promotional content as well as allowed me to push traffic to other online markets that I wanted to grow as side projects.

Though the popularity of the site has diminished over time due to various reasons, here are some of the more impressive stats:

650,000+ users
800,000+ sessions a day
24,000,000+ page views a month
500,000+ user created plans